#1. Brand Mark<\/h2>\n\n\n\n
Brand marks \u2013 or pictorial marks<\/strong> \u2013 are logos that are made up of a graphic symbol or icon, one that (usually) represents a real-world object. We\u2019re talking something simple and straightforward, like the outline of a tree or a coffee mug. This object could tell the story of what your company does \u2013 think Youtube\u2019s play button \u2013 or maybe play with your company name.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Brand marks are clean-cut and easy to remember. If you offer a specific service, an image representing that will send a quick, clear message to your audience.<\/p>\n\n\n\n Also, the simplicity of the design will translate well when resizing your logo across branding materials like business cards or letterheads.<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Tread cautiously if you\u2019re a new business or don\u2019t yet have many followers. While a brand mark is often the hallmark of companies that could be considered iconic, you need to first be established enough to be recognized. Otherwise, your logo may not communicate enough about you to your audience, and they\u2019ll lose interest in your brand.<\/p>\n\n\n\n Also, bear in mind that if you\u2019re planning on expanding your product line to a few diverse objects, your logo may misrepresent what you do.<\/p>\n\n\n\n Inspiration<\/strong>: The Rolling Stones, Apple, Twitter.<\/p>\n\n\n\n Abstract logos are your conceptual, think-about-the-big-picture logos.<\/p>\n\n\n\n Like a brand mark logo, an abstract logo consists of just a symbol \u2013 but one that is tailor-made for you. This type of image doesn\u2019t necessarily mimic an object that exists in real life; rather, it\u2019s a unique logo that\u2019s designed to express something specific about your brand.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n There\u2019s room to play with these, because you can design a logo that really communicates your values or something about your brand that you\u2019d like to emphasize.<\/p>\n\n\n\n Because an abstract logo isn\u2019t restricted to a real-world object or image, there\u2019s a lot of wiggle room to say what you want about your company. Particularly if you\u2019re a company that does several distinct things, a well-thought out abstract mark may be the perfect logo for you!<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n You\u2019ll want to make sure that you refine the logo design until you\u2019re sure you\u2019re conveying the intended message to the world. Attention to detail is crucial with abstract logo marks, and you don\u2019t want your message to be misconstrued with a logo design that\u2019s too vague or hard to understand. <\/p>\n\n\n\n Also, a logo with excessive detail in the design may not look the way you want when printed at different resolutions; therefore, consult with a logo designer that understands how fonts, colors and shapes<\/a> interact.<\/p>\n\n\n\n Inspiration<\/strong>: Airbnb, Pepsi, Microsoft (Windows)<\/p>\n\n\n\n Arguably the most family-friendly type of logo, mascots are images of a character or person that act as a visual representation of your business. Think of them as your brand\u2019s \u201cspokesperson\u201d \u2013 much of your advertising will be centered around them.<\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n Mascots give their audience that warm-and-fuzzy feeling, which leads to creating a distinctly memorable brand. Also, nothing appeals to kids more than a physical, tangible character that they can relate to.<\/p>\n\n\n\n And, while you may empathize with the guy standing outside a seafood restaurant waving the arms of a 6\u20192 lobster costume as he sweats desperately in the August heat, your kids are likely to go crazy over him and beg you to eat there.<\/p>\n\n\n\n Just some food for thought. (See what I did there?)<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Realize that Mascots may not send the right message if your company\u2019s focus is global innovation or disrupting the pencil industry \u2013 or, of course, marketing a product that isn\u2019t child-friendly.<\/p>\n\n\n\n Case in point<\/strong> \u2013 Camel cigarettes ran a ten-year advertising campaign based on their mascot, Joe Camel (also known as Old Joe). However, they had to pull the campaign in 1997 while facing an impending lawsuit that accused the company of using Old Joe to target children \u2013 evidenced by a $470 million increase in cigarette sales to teenagers since the campaign started.<\/p>\n\n\n\n Moral of the story: If you\u2019re a company selling cigarettes \u2013 don\u2019t try to promote to kids. Just don\u2019t.<\/p>\n\n\n\n Companies like Pillsbury, on the other hand, are perfectly represented by their wholesome, doughy \u2013 I mean, well-rounded \u2013 mascots (pictured below).<\/p>\n\n\n\n Inspiration<\/strong>: The food industry \u2013 KFC, Pillsbury, Kellogg\u2019s.<\/p>\n\n\n\n These types of logos consist of text only \u2013 company names, monograms or initials.<\/p>\n\n\n\n Essentially, logotypes are just a company name set in some kind of particular typeface.<\/p>\n\n\n\n Advantages<\/strong>:<\/strong><\/p>\n\n\n\n No one has to do any guessing when they see a wordmark \u2013 it\u2019s quite clear what company the logo represents. Because the design is all in the lettering, logotypes are one of the most versatile logo options that are easily transferable onto any marketing material.<\/p>\n\n\n\n Also, if your company name is catchy, this is the perfect way to highlight that and use it to your branding advantage.<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Does your company name say anything about what you do? If you\u2019re not well-known, or if your business is named after a person rather than a concept, it may be difficult to create the kind of brand recognition you\u2019d want a logo to help foster.<\/p>\n\n\n\n Inspiration<\/strong>: Subway, Uber, Camelback<\/p>\n\n\n\n Think abbreviations. Lettermarks, or monogram logos, are typography-based logos that take the abbreviated initials of a company and spruce up their design a bit. Boom! You have a no-fuss, no-frills logo.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Likely more than ever before, the world loves<\/em> abbreviations (maybe we have the current technological era to thank for that?). From our interpersonal communication style (LOL, BTW, OMG \u2013 to name a few) to our luxury car companies (BMW), acronyms are throwing themselves all over the modern era.<\/p>\n\n\n\n Also, they\u2019re to the point: Lettermarks turn your lengthy business name into an identifiable brand identity.<\/p>\n\n\n\n It\u2019s relatively easy to get this logo up and running, so monograms could be a great option if you\u2019re a new\/small business<\/strong> who needs to get their name out there.<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Know your fonts. The simplicity of the logo should work to your advantage, but make sure you\u2019re not stuck with a boring, forgettable logo design; the appeal lies in the details.<\/p>\n\n\n\n Also, you may want to consider embossing your business\u2019s full name under your logo on branding materials (like business cards or a landing page) so that people can build an association between your monogram logo and your company name. <\/p>\n\n\n\n Inspiration<\/strong>: IKEA, CNN, FedEx<\/p>\n\n\n\n Letterforms are the minimalist cousins of monograms \u2013 they\u2019re just one-letter logos. Of course, these logos should be bold and beautiful (read: designed well), since it is difficult for a letter alone to convey a clear message. Think Favicons (\u201cshortcut\u201d or website icons). <\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n Letterforms are easily scalable \u2013 when your logo is just one letter, you can stick it anywhere and have it look equally as good.And, a successfully-designed letterform will subconsciously invoke the full name of your brand in people\u2019s minds. <\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Because these logos are just one letter, the design is crucial; if the logo isn\u2019t memorable, it\u2019s pointless. This could mean it has a funky font, dramatic backdrop or interesting color scheme- anything that makes the letter pop off the page and resonate.<\/p>\n\n\n\n Note: Make sure the font you use is legible \u2013 if your logo is just one letter, you want people to be able to read it.<\/p>\n\n\n\n Inspiration<\/strong>: McDonalds, WordPress, Yahoo<\/p>\n\n\n\n The name is pretty self-explanatory, but combination logos incorporate \u2013 combine<\/em> \u2013 both images and words into their design.<\/p>\n\n\n\n Combination marks logos are comprised of any combination of images and words that you choose; you can pair a letterform with a mascot, a monogram with an abstract image \u2013 whichever combination speaks to you the most.<\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n One word: Versatility.<\/p>\n\n\n\n With both symbols and letters at your disposal, you can use your logo to craft a clear brand message that sticks.<\/p>\n\n\n\n The combination also allows for easy rebranding \u2013 your company name, for example, combined with an image (abstract or otherwise) will be associated as one, so that eventually your customers will only see the symbol and still immediately think of your brand.<\/p>\n\n\n\n (Nike did just that with their infamous \u201cswoosh\u201d; while their traditional logo is their name combined with the swoosh image, their clothing is often branded with just the swoosh \u2013 and is instantly recognized.)<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Versatile doesn\u2019t = excessive. Conceptualize how you want your name and symbol to work together, and keep your logo design clean and on-message.<\/p>\n\n\n\n Inspiration<\/strong>: Taco Bell, CVS, Toblerone.<\/p>\n\n\n\n Even the name has that impressive, traditional feel. Emblems<\/a> have stood the test of time, from family crests to the royal stamps of powerful monarchs. These logos consist of typeface that sits within a border \u2013 usually a seal or a crest. Think universities and government organizations.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Emblems are memorable, and they lend an air of professionalism, traditionalism and importance to your brand. They also give the impression that your company has been around forever<\/em>, and it isn\u2019t going anywhere any time soon.<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Once again, think about scalability as you design your emblem, since these logos tend to have more detailed designs that may not look as nice when resized.<\/p>\n\n\n\n Also, emblems don\u2019t afford you the same flexibility as standard combination marks do, so be absolutely sure about your design before sending your logo into the world.<\/p>\n\n\n\n Inspiration<\/strong>: Starbucks, Stella Artois, Superman<\/p>\n\n\n\n You could say dynamic marks are the new-age logo. Unlike other logos, this type of logo adapts itself to the context in which it\u2019s used. This means that rather than having one standard font-color-text combination in your logo, these elements can change \u2013 whether on the internet or on different branding materials. <\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n You can be as creative as you want! Because there are so many mediums through which to build your brand (think responsive web pages or mobile sites, blogs, digital media, merchandise, ads \u2013 the list doesn\u2019t end) you can modify your logo to fit any scenario or make a slew of impressions on potential customers.<\/p>\n\n\n\n Also, dynamic logos<\/a> keep things interesting \u2013 your audience will be waiting on the edge of their digital seats to see what you come up with next.<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n You don\u2019t want to lose the associative power of your logo; some of your followers may connect your brand with your colors, others may remember the shape of your icon \u2013 if these details are constantly changing, your logo may not cause the same effect as a stagnant logo would. Be mindful of the changes you make, and once again, make sure to keep your logo on message. <\/p>\n\n\n\n Inspiration<\/strong>: Nickelodeon, AOL<\/p>\n\n\n\n Now that you know about the types of logos that are out there, it\u2019s time to craft your own! Don\u2019t worry \u2013 Graphic and Web Solutions logo designers<\/a> have you covered.<\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" Your business is all but ready to take off \u2013 now you just need to find the perfect logo to represent your brand. If it\u2019s doing its job correctly, your logo will create positive associations between your company and target audience, in the form of a visual cue. The question is, what type of logo […]<\/p>\n","protected":false},"author":1,"featured_media":2808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"\n Your business is all but ready to take off \u2013 now you just need to find the perfect logo to represent your brand.<\/p>\n\n\n\n If it\u2019s doing its job correctly, your logo will create positive associations between your company and target audience, in the form of a visual cue. The question is, what type of logo will get the job done?<\/p>\n\n\n\n While a million decisions go into finding the right logo for your business (font, layout, images, color palette, etc.) we\u2019ve compiled a list of the main types of logos to help make the logo-selection process painless \u2013 and fun!<\/p>\n\n\n\n There are 3 main logo categories: Images, words<\/strong>, and combinations<\/strong>. Below, you\u2019ll read about 9 types of logos that fit into these groups.<\/p>\n\n\n\n Brand marks \u2013 or pictorial marks<\/strong> \u2013 are logos that are made up of a graphic symbol or icon, one that (usually) represents a real-world object. We\u2019re talking something simple and straightforward, like the outline of a tree or a coffee mug. This object could tell the story of what your company does \u2013 think Youtube\u2019s play button \u2013 or maybe play with your company name.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Brand marks are clean-cut and easy to remember. If you offer a specific service, an image representing that will send a quick, clear message to your audience.<\/p>\n\n\n\n Also, the simplicity of the design will translate well when resizing your logo across branding materials like business cards or letterheads.<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Tread cautiously if you\u2019re a new business or don\u2019t yet have many followers. While a brand mark is often the hallmark of companies that could be considered iconic, you need to first be established enough to be recognized. Otherwise, your logo may not communicate enough about you to your audience, and they\u2019ll lose interest in your brand.<\/p>\n\n\n\n Also, bear in mind that if you\u2019re planning on expanding your product line to a few diverse objects, your logo may misrepresent what you do.<\/p>\n\n\n\n Inspiration<\/strong>: The Rolling Stones, Apple, Twitter.<\/p>\n\n\n\n Abstract logos are your conceptual, think-about-the-big-picture logos.<\/p>\n\n\n\n Like a brand mark logo, an abstract logo consists of just a symbol \u2013 but one that is tailor-made for you. This type of image doesn\u2019t necessarily mimic an object that exists in real life; rather, it\u2019s a unique logo that\u2019s designed to express something specific about your brand.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n There\u2019s room to play with these, because you can design a logo that really communicates your values or something about your brand that you\u2019d like to emphasize.<\/p>\n\n\n\n Because an abstract logo isn\u2019t restricted to a real-world object or image, there\u2019s a lot of wiggle room to say what you want about your company. Particularly if you\u2019re a company that does several distinct things, a well-thought out abstract mark may be the perfect logo for you!<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n You\u2019ll want to make sure that you refine the logo design until you\u2019re sure you\u2019re conveying the intended message to the world. Attention to detail is crucial with abstract logo marks, and you don\u2019t want your message to be misconstrued with a logo design that\u2019s too vague or hard to understand. <\/p>\n\n\n\n Also, a logo with excessive detail in the design may not look the way you want when printed at different resolutions; therefore, consult with a logo designer that understands how fonts, colors and shapes<\/a> interact.<\/p>\n\n\n\n Inspiration<\/strong>: Airbnb, Pepsi, Microsoft (Windows)<\/p>\n\n\n\n Arguably the most family-friendly type of logo, mascots are images of a character or person that act as a visual representation of your business. Think of them as your brand\u2019s \u201cspokesperson\u201d \u2013 much of your advertising will be centered around them.<\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n Mascots give their audience that warm-and-fuzzy feeling, which leads to creating a distinctly memorable brand. Also, nothing appeals to kids more than a physical, tangible character that they can relate to.<\/p>\n\n\n\n And, while you may empathize with the guy standing outside a seafood restaurant waving the arms of a 6\u20192 lobster costume as he sweats desperately in the August heat, your kids are likely to go crazy over him and beg you to eat there.<\/p>\n\n\n\n Just some food for thought. (See what I did there?)<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Realize that Mascots may not send the right message if your company\u2019s focus is global innovation or disrupting the pencil industry \u2013 or, of course, marketing a product that isn\u2019t child-friendly.<\/p>\n\n\n\n Case in point<\/strong> \u2013 Camel cigarettes ran a ten-year advertising campaign based on their mascot, Joe Camel (also known as Old Joe). However, they had to pull the campaign in 1997 while facing an impending lawsuit that accused the company of using Old Joe to target children \u2013 evidenced by a $470 million increase in cigarette sales to teenagers since the campaign started.<\/p>\n\n\n\n Moral of the story: If you\u2019re a company selling cigarettes \u2013 don\u2019t try to promote to kids. Just don\u2019t.<\/p>\n\n\n\n Companies like Pillsbury, on the other hand, are perfectly represented by their wholesome, doughy \u2013 I mean, well-rounded \u2013 mascots (pictured below).<\/p>\n\n\n\n Inspiration<\/strong>: The food industry \u2013 KFC, Pillsbury, Kellogg\u2019s.<\/p>\n\n\n\n These types of logos consist of text only \u2013 company names, monograms or initials.<\/p>\n\n\n\n Essentially, logotypes are just a company name set in some kind of particular typeface.<\/p>\n\n\n\n Advantages<\/strong>:<\/strong><\/p>\n\n\n\n No one has to do any guessing when they see a wordmark \u2013 it\u2019s quite clear what company the logo represents. Because the design is all in the lettering, logotypes are one of the most versatile logo options that are easily transferable onto any marketing material.<\/p>\n\n\n\n Also, if your company name is catchy, this is the perfect way to highlight that and use it to your branding advantage.<\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Does your company name say anything about what you do? If you\u2019re not well-known, or if your business is named after a person rather than a concept, it may be difficult to create the kind of brand recognition you\u2019d want a logo to help foster.<\/p>\n\n\n\n Inspiration<\/strong>: Subway, Uber, Camelback<\/p>\n\n\n\n Think abbreviations. Lettermarks, or monogram logos, are typography-based logos that take the abbreviated initials of a company and spruce up their design a bit. Boom! You have a no-fuss, no-frills logo.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Likely more than ever before, the world loves<\/em> abbreviations (maybe we have the current technological era to thank for that?). From our interpersonal communication style (LOL, BTW, OMG \u2013 to name a few) to our luxury car companies (BMW), acronyms are throwing themselves all over the modern era.<\/p>\n\n\n\n Also, they\u2019re to the point: Lettermarks turn your lengthy business name into an identifiable brand identity.<\/p>\n\n\n\n It\u2019s relatively easy to get this logo up and running, so monograms could be a great option if you\u2019re a new\/small business<\/strong> who needs to get their name out there.<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Know your fonts. The simplicity of the logo should work to your advantage, but make sure you\u2019re not stuck with a boring, forgettable logo design; the appeal lies in the details.<\/p>\n\n\n\n Also, you may want to consider embossing your business\u2019s full name under your logo on branding materials (like business cards or a landing page) so that people can build an association between your monogram logo and your company name. <\/p>\n\n\n\n Inspiration<\/strong>: IKEA, CNN, FedEx<\/p>\n\n\n\n Letterforms are the minimalist cousins of monograms \u2013 they\u2019re just one-letter logos. Of course, these logos should be bold and beautiful (read: designed well), since it is difficult for a letter alone to convey a clear message. Think Favicons (\u201cshortcut\u201d or website icons). <\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n Letterforms are easily scalable \u2013 when your logo is just one letter, you can stick it anywhere and have it look equally as good.And, a successfully-designed letterform will subconsciously invoke the full name of your brand in people\u2019s minds. <\/p>\n\n\n\n What to consider:<\/strong><\/p>\n\n\n\n Because these logos are just one letter, the design is crucial; if the logo isn\u2019t memorable, it\u2019s pointless. This could mean it has a funky font, dramatic backdrop or interesting color scheme- anything that makes the letter pop off the page and resonate.<\/p>\n\n\n\n Note: Make sure the font you use is legible \u2013 if your logo is just one letter, you want people to be able to read it.<\/p>\n\n\n\n Inspiration<\/strong>: McDonalds, WordPress, Yahoo<\/p>\n\n\n\n The name is pretty self-explanatory, but combination logos incorporate \u2013 combine<\/em> \u2013 both images and words into their design.<\/p>\n\n\n\n Combination marks logos are comprised of any combination of images and words that you choose; you can pair a letterform with a mascot, a monogram with an abstract image \u2013 whichever combination speaks to you the most.<\/p>\n\n\n\n Advantages:<\/strong><\/p>\n\n\n\n One word: Versatility.<\/p>\n\n\n\n With both symbols and letters at your disposal, you can use your logo to craft a clear brand message that sticks.<\/p>\n\n\n\n The combination also allows for easy rebranding \u2013 your company name, for example, combined with an image (abstract or otherwise) will be associated as one, so that eventually your customers will only see the symbol and still immediately think of your brand.<\/p>\n\n\n\n (Nike did just that with their infamous \u201cswoosh\u201d; while their traditional logo is their name combined with the swoosh image, their clothing is often branded with just the swoosh \u2013 and is instantly recognized.)<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Versatile doesn\u2019t = excessive. Conceptualize how you want your name and symbol to work together, and keep your logo design clean and on-message.<\/p>\n\n\n\n Inspiration<\/strong>: Taco Bell, CVS, Toblerone.<\/p>\n\n\n\n Even the name has that impressive, traditional feel. Emblems<\/a> have stood the test of time, from family crests to the royal stamps of powerful monarchs. These logos consist of typeface that sits within a border \u2013 usually a seal or a crest. Think universities and government organizations.<\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n Emblems are memorable, and they lend an air of professionalism, traditionalism and importance to your brand. They also give the impression that your company has been around forever<\/em>, and it isn\u2019t going anywhere any time soon.<\/p>\n\n\n\n What to consider<\/strong>:<\/p>\n\n\n\n Once again, think about scalability as you design your emblem, since these logos tend to have more detailed designs that may not look as nice when resized.<\/p>\n\n\n\n Also, emblems don\u2019t afford you the same flexibility as standard combination marks do, so be absolutely sure about your design before sending your logo into the world.<\/p>\n\n\n\n Inspiration<\/strong>: Starbucks, Stella Artois, Superman<\/p>\n\n\n\n You could say dynamic marks are the new-age logo. Unlike other logos, this type of logo adapts itself to the context in which it\u2019s used. This means that rather than having one standard font-color-text combination in your logo, these elements can change \u2013 whether on the internet or on different branding materials. <\/p>\n\n\n\n Advantages<\/strong>:<\/p>\n\n\n\n You can be as creative as you want! Because there are so many mediums through which to build your brand (think responsive web pages or mobile sites, blogs, digital media, merchandise, ads \u2013 the list doesn\u2019t end) you can modify your logo to fit any scenario or make a slew of impressions on potential customers.<\/p>\n\n\n\n![\"\"\/](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/brand-mark-1024x233.jpg\")
<\/figure>\n\n\n\n#2. Abstract Logo Marks<\/h2>\n\n\n\n
![\"abstract](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/abstract-logos-1024x236.jpg\")
<\/figure>\n\n\n\n#3. Mascots<\/h2>\n\n\n\n
![\"mascot](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/mascot-logos-1024x238.jpg\")
<\/figure>\n\n\n\n#4. Wordmark Logos (Logotypes)<\/h2>\n\n\n\n
![\"examples](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/10\/wordmark-logos-example-1024x233.jpg\")
<\/figure>\n\n\n\n#5. Lettermarks (Monograms)<\/h2>\n\n\n\n
![\"examples](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/lettermark-logos-1024x237.jpg\")
<\/figure>\n\n\n\n#6. Letterforms<\/h2>\n\n\n\n
![\"examples](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/letterform-logos-1024x239.jpg\")
<\/figure>\n\n\n\n#7. Combination Marks<\/h2>\n\n\n\n
![\"examples](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/combination-mark-1024x234.jpg\")
<\/figure>\n\n\n\n#8. Emblem Logo<\/h2>\n\n\n\n
![\"\"\/](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/emblem-logos-1024x236.jpg\")
<\/figure>\n\n\n\n#9. Dynamic Marks<\/h2>\n\n\n\n
![\"\"\/](\"https:\/\/www.tailorbrands.com\/wp-content\/uploads\/2020\/07\/dynamic-marks.jpg\")
<\/figure>\n\n\n\nNow It\u2019s Your Turn!<\/h2>\n\n\n\n
<\/h1>\n\n\n\n
#1. Brand Mark<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#2. Abstract Logo Marks<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#3. Mascots<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#4. Wordmark Logos (Logotypes)<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#5. Lettermarks (Monograms)<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#6. Letterforms<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#7. Combination Marks<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#8. Emblem Logo<\/h2>\n\n\n\n
<\/figure>\n\n\n\n#9. Dynamic Marks<\/h2>\n\n\n\n